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<\/figure>\n\n\n\n– Every marketer working with a WordPress website<\/em><\/p>\n\n\n\n Let\u2019s face it: WordPress can be a pain in the marketers\u2019 neck.<\/strong><\/p>\n\n\n\n You’ve been doing your best to optimize your WordPress website, yet lately, it’s been working slower, bringing you less traffic and fewer leads. It\u2019s become bloated with plugins that need to be constantly updated and seem to get heavier every day and no tricks seem to be helping your SEO ranking. <\/p>\n\n\n\n You\u2019ve come as far as considering trying out headless architecture or even moving away from WordPress altogether. However, you can\u2019t fathom all the hassle that migrating all of the data would cause so you\u2019re feeling a little bit stuck. <\/p>\n\n\n\n I have some good and some great news.<\/strong> The good news is that you don’t need to give up WordPress and all of its benefits in order to go headless, so no need to worry about the migration part<\/a>. The great news<\/strong> is that WordPress is a truly exceptional headless CMS<\/a>, so it’s an absolute win-win.<\/p>\n\n\n\n In this article you\u2019re going to learn the answers to the following questions:<\/strong><\/p>\n\n\n\n If you already know the answers to these questions and are simply looking for ways to get going, feel free to skip right to this article<\/a>.<\/p>\n\n\n\n In a nutshell, Headless WordPress is when you’re using WordPress as your website’s back-end (or in this case a headless CMS) while using a separate entity (usually a JavaScript one) as its front-end. But let us explore the subject a tiny bit deeper.<\/p>\n\n\n\n The traditional (monolithic) CMS approach throws all the good stuff\u2014content, images, HTML, CSS\u2014into a smoothie maker, which is then set to maximum speed. That’s not good either for marketers or web developers.<\/p>\n\n\n\n Even though traditional WordPress continues to be more than enough for most people, for competitive websites and for developers alike, headless offers that little extra when it comes to content management, adaptability, or SEO optimization. But more on that in a bit.<\/p>\n\n\n\n The monolithic CMS stores all the information inside a single ‘head’ (the front-end of your website), and that head is always connected to the body (the back-end)<\/strong>. In this traditional system, the head and the body are integrated as one; the head can’t be separated from the body. If it is, everything else falls apart.<\/p>\n\n\n\n The traditional CMS was initially structured directly for websites, and, at the time, it offered everything that was needed. You may think of the traditional CMS as an all-in-one approach; it\u2019s good for everything but not perfect for anything<\/strong> in particular. <\/p>\n\n\n\n Fast forward to 2022, technology has come a long way and in some cases, traditional CMS simply isn’t enough anymore. <\/p>\n\n\n\n As we continue to move away from regular desktop devices to more and more channels & services like mobile apps, TVs, smartwatches, fridges, and all the other Internet of Things tech, the need for a multichannel approach that can deliver data to those devices becomes key. And that’s where headless content management systems shine. <\/strong><\/p>\n\n\n\n Let\u2019s start with technicalities. Four major elements make headless what it is. You may connect your headless WordPress CMS to pretty much any publishing front-end, usually a JavaScript one, giving you the power to choose which front-end tech you want to use. <\/p>\n\n\n\n What that basically means is that you\u2019re the one calling the shots on whether you want to use Angular, React, or whatever your heart desires. Then, you have a back-end specifically for creating and managing your content and a separate back-end database for storing the content and the assets. <\/p>\n\n\n\n Content management becomes much more pleasant, as all of your content can be stored and re-used, making it so much easier to sustain compatibility across platforms and projects<\/strong>. What\u2019s even more interesting, is that instead of coupling your content to a specific output, headless provides you with content in a raw data format through an API. <\/strong><\/p>\n\n\n\n When we separate the codebase into two repositories, implementing tests and deployment becomes easier. <\/strong><\/strong><\/p>\n\n\n\n Redesigning traditional content management systems to fit any other interface is extremely difficult and time-consuming, if possible at all. When working with a headless model, you simply take what you\u2019ve already got and push it through your back-end to your front-end. That way, you can test and deploy your content much quicker and far more efficiently. Moreover, it allows you to change one without affecting the other.<\/p>\n\n\n\n speed up wordpress page and use it as a healdess cms<\/p> According to conversion optimization specialists at Crazy Egg<\/a>, each extra second your website takes to load causes a 7% conversion loss. I mean, who likes to wait for a website to load? This means that a 0.25-second load time improvement could boost your conversion rate by 1.75%! <\/p>\n\n\n\n <\/p>\n\n\n\n One thing about WordPress is that it works really well as a headless CMS. Let\u2019s talk about the benefits.<\/p>\n\n\n\n Originally, the JAM part of JAMstack used to stand for JavaScript, API, and Markup. Nowadays, however, Jamstack has evolved even further, so it\u2019s more of a buzzword for a development approach rather than an acronym for just these three specific features. <\/p>\n\n\n\n The goal of Jamstack architecture is to make the web faster <\/strong>by taking full advantage of the benefits of decoupling. Jamstack is a microservice-based architecture<\/strong> perfect for building highly-responsive static pages and websites<\/strong>. It makes your websites faster which can benefit your Google ranking.<\/p>\n\n\n\n In simple terms, with Jamstack, you get:<\/p>\n\n\n\n Want to learn more about Jamstack and static pages? Check out this<\/u><\/a> article!<\/p>\n\n\n\n\n
What Is Headless WordPress And How can it boost the SEO rankING of your site?<\/h2>\n\n\n\n
Traditional CMS vs. Headless CMS<\/span><\/h3>\n\n\n\n
How Does Traditional CMS work?<\/h4>\n\n\n\n
![\"An](\"https:\/\/pagepro.co\/blog\/wp-content\/uploads\/2022\/03\/traditional-1024x576.png\")
<\/figure>\n\n\n\nThe rise of microservices and the omnichannel landscape<\/span><\/h3>\n\n\n\n
![\"An](\"https:\/\/pagepro.co\/blog\/wp-content\/uploads\/2022\/03\/IoT-1024x598.png\")
<\/figure>\n\n\n\nHow Does Headless CMS Work?<\/span><\/h3>\n\n\n\n
![\"An](\"https:\/\/pagepro.co\/blog\/wp-content\/uploads\/2022\/03\/Group-1-1024x576.png\")
<\/figure>\n\n\n\nHeadless Makes Your Platform Run Faster<\/span><\/h3>\n\n\n\n
![\"A](\"https:\/\/pagepro.co\/blog\/wp-content\/uploads\/2022\/03\/STAT-2-1024x538.png\")
<\/figure>\n\n\n\nWhy WordPress Is an Excellent Headless CMS<\/h2>\n\n\n\n
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![\"A](\"https:\/\/pagepro.co\/blog\/wp-content\/uploads\/2022\/03\/how-headless-works-2-1024x576.png\")
<\/figure>\n\n\n\nWhat is Jamstack and how can it boost your SEO ranking<\/h2>\n\n\n\n
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